motivation

motivation

Envie et énergie qui poussent à faire quelque chose.

En anglais simple : The desire and energy that make you want to do something.

• I have no motivation today.
• His motivation to learn increased after the trip.
• How can teachers improve student motivation?

Comment l'utiliser : motivation to do something (She has the motivation to finish the course.)

Synonymes : drive, enthusiasm

Contraires : apathy

Expressions courantes : lack motivation, strong motivation, motivation to learn, personal motivation

motivation, mobile

Raison qui pousse une personne à faire quelque chose.

En anglais simple : The reason why someone does something.

• Money was his main motivation.
• What was your motivation for moving here?
• Her motivation behind the gift was simple kindness.

Comment l'utiliser : motivation for something (Her motivation for joining was to meet people.); motivation behind something (We discussed the motivation behind his decision.)

Synonymes : motive, reason

Expressions courantes : main motivation, motivation behind something, motivation for something

score de motivation

Note mesurant à quel point une publicité donne envie d’envisager ou d’acheter un produit.

En anglais simple : A research score showing how strongly an advertisement makes people want to consider or buy a product.

• The advertisement received a high motivation score.
• Researchers measured motivation after showing the commercial.
• The campaign increased motivation scores among younger consumers.

Expressions courantes : motivation score, motivation rating, measure motivation