niche

nicho de mercado

Pequeño sector del mercado donde puede tener éxito un producto o servicio concreto.

En inglés sencillo: A small part of a market where a particular product or service can succeed.

• They found a niche selling handmade soap.
• The company fills a niche in the travel market.
• Is there a niche for this new service?

Cómo se usa: a niche in something (They identified a niche in the clothing market.)

Sinónimos: market segment

Expresiones frecuentes: market niche, profitable niche, niche in something

nicho, lugar

Función o campo de trabajo que encaja especialmente bien con tus habilidades o intereses.

En inglés sencillo: A role or area of work that suits your skills or interests particularly well.

• She found her niche in teaching.
• He carved a niche for himself as a local historian.
• This role offers a niche for someone with your skills.

Cómo se usa: find your niche in something (He found his niche in radio journalism.); carve a niche for yourself (She carved a niche for herself writing about food.)

Sinónimos: place, specialism

Expresiones frecuentes: find a niche, carve a niche, niche in something

de nicho, especializado

Dirigido a un grupo pequeño de personas con un interés o una necesidad particular.

En inglés sencillo: Intended for a small group of people with a particular interest or need.

• This is a niche magazine.
• The shop sells niche products for model builders.
• Her music appeals to a niche audience.

Sinónimos: specialist

Antónimos: mainstream

Expresiones frecuentes: niche market, niche product, niche audience, niche interest

colocar en un nicho

Poner algo en un pequeño hueco dentro de una pared.

En inglés sencillo: To put something in a small space set into a wall.

• They niched the statue in the wall.
• A small vase was niched above the door.
• The builder niched a stone figure beside the entrance.

Expresiones frecuentes: niche a statue, niche a vase