trump up

inventare, fabbricare

Inventare un'accusa, una ragione o una prova falsa, di solito per danneggiare qualcuno.

In inglese semplice: To invent a false accusation, reason, or piece of evidence, usually to cause trouble for someone.

• They trumped up charges against him.
• She trumped up an excuse to cancel the meeting.
• Did the police trump up the evidence?

Come si usa: trump something up (They needed an excuse, so they trumped one up.)

Sinonimi: fabricate, invent, make up

Espressioni comuni: trump up charges, trump up an excuse, trump up evidence

pubblicizzare, promuovere

Attirare molta attenzione su un prodotto per invogliare le persone a comprarlo.

In inglese semplice: To draw a lot of attention to a product so that people want to buy it.

• They trump up every new product.
• The company trumped up its latest phone with a huge advertising campaign.
• Why trump up a product that customers already love?

Come si usa: trump something up (The agency trumped the product up before its launch.)

Sinonimi: hype, promote, publicize

Contrari: downplay

Espressioni comuni: trump up a product, trump up something