sell

vendre

Donner un bien ou fournir un service à quelqu’un contre de l’argent.

En anglais simple : If you give someone goods or a service and they pay you, you do this.

• They sell fresh bread.
• I sold my old phone yesterday.
• Will you sell me your bike?

Comment l'utiliser : sell something to someone (I sold my bike to a neighbor.); sell something for an amount (She sold the table for fifty dollars.)

Contraires : buy

Expressions courantes : sell a house, sell something to someone, sell for cash, sell goods

se vendre

Pour un produit, être acheté par des clients.

En anglais simple : If something does this, people buy it.

• These cakes sell well.
• The tickets sold within an hour.
• Will that old furniture sell?

Comment l'utiliser : sell for an amount (These watches sell for about twenty dollars.)

Expressions courantes : sell well, sell quickly, sell for something

argumentaire, vente

Tentative de faire accepter une idée ou acheter quelque chose, surtout quand c’est difficile.

En anglais simple : An attempt to make someone accept an idea or buy something, especially when this is difficult.

• The plan will be a tough sell.
• Free parking made the proposal an easier sell.
• Higher prices are a hard sell to our customers.

Synonymes : pitch

Expressions courantes : hard sell, tough sell, easy sell